My good friends over at Bubblegum Club have posted our first story together, as you can see Manthe and I have been making waves with the Ghost Diamond collaboration and before embarking on our first tour to Europe Jamal Nxedlana (co-creator of Bubblegum club) asked us to do a shoot. The results are tremendous and we are very happy to be associated and featured on such a great portal. From the creators of South Africa's CUSS magazine (and some of the members of the CUSS Collective) they bring you Bubblegum club magazine and agency. Below is a blurb from their site, check out the website http://www.bubblegumclub.co.za/
From the Bubblegum Club website:
Our Online Magazine is a compendium of images, news and opinion which presents our perspective on the people and production defining South African youth culture. Its vision is to present an alternative narrative on South African art and society, by showcasing cutting edge creators and their work. The magazine is not based solely on popularity or visibility, but aims to give exposure to individuals and groups who embody passion and innovation. As well as being a showcase, the magazine is a platform for ideas and commentary which frame and advance cultural trends.
The Bubblegum Club is a cultural intelligence agency, founded by Lex Trickett and Jamal Nxedlana. We work to help brands and organizations understand and engage with contemporary South African youth culture. Along with identifying trends, we take the holistic approach of interpreting and explaining them. Through conceptualizing the broader social context of trends, our projects and activations help our clients to organically access youth culture.
Reflecting this mission, the company is divided into three interconnected divisions- an agency, an online magazine and a physical project space based in the Newtown precinct.
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